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Shopping Social Media Content Writer

At least £8.72 per hour - dependent upon experience and qualifications
Circa 20 hours per week
Position Type
Part Time
Closing Date
Advert expires on

Red Scarf Ltd

Main Duties

  • produce well-researched, engaging shopping-related content to publish on social media platforms
  • create content aligned with the company’s mission and brand image to ensure the content standards are met using the appropriate tone
  • design content layout including paragraphs, titles, links, images and videos
  • communicate and work with Editors on assigned topics to ensure all requirements are met
  • deliver all finished content within assigned deadlines

Skills and Experience

  • extensive knowledge of the latest China-Western shopping trends and western brands; able to identify popular products that can be bought in the UK and western brands
  • excellent Chinese writing skills
  • excellent research skills in both Chinese and English
  • knowledge of social media marketing tactics, including increase user engagement and views
  • the ability to consistently create interesting, high-quality content within tight deadlines
  • strong organisational and communication skills with a self-directed work style
  • experienced social media user (e.g. Weibo, WeChat, Little Red Book, Instagram)
  • proficient in content layout design tools (e.g. Xiumi) and photo/video editing tools

Ideal Candidates:

  • demonstrated passion for shopping-related content, especially beauty and fashion brand and product knowledge
  • interested in social media content creation
  • bachelor’s degree in Chinese, journalism or related field
  • Must have entry-level industry experience writing for a B2C audience
  • familiar with the existing Red Scarf content styles
  • is eligible to work in the UK with a valid visa (for graduates, willing to obtain PSW after graduation)