Mid‑weight Brand, UX & Web Designer
Salary
Freelance day rate: £150–£300 per day (depending on experience).
Hours
This is freelance - hours will vary depending on variety of work we have in.
Location
London - Working from home and workspace
Closing Date
04 September 2025
Position Type
Freelance
Advert expires on
04 September 2025
Main Duties
- Translate an approved brand and content plan into a clear site map, user flows and IA for a new responsive website.
- Create low‑ to high‑fidelity wireframes and page templates for key journeys (homepage, product/service, story/content, resources, contact, forms).
- Design a modular UI system (components, tokens, grid, typography, colour, states) that scales across breakpoints.
- Build clickable Figma prototypes and annotate behaviour (hover, focus, validation, motion).
- Collaborate with a creative director, strategist and writer to refine content hierarchy and messaging.
- Prepare dev‑ready handover (component specs, redlines, exportables) and support QA through build.
Skills and Experience Required
- A strong portfolio of shipped, responsive websites showing clear UX rationale and crisp UI craft.
- Advanced Figma (components/variants, auto‑layout, styles, tokens, prototyping, dev mode).
- Confident with information architecture, content hierarchy, and pattern libraries/design systems.
- Practical understanding of HTML/CSS behaviour and constraints; comfortable collaborating with developers.
- Accessibility fluency (WCAG 2.2 AA: contrast, focus, forms, keyboard, errors, motion sensitivity).
- Solid grasp of typography for the web, layout, and performance‑minded imagery.
- Comfortable running quick usability checks and translating findings into clear design decisions.
- Documentation & handover skills (annotations, redlines, specs) and tidy file hygiene.
- Clear written and verbal communication; constructive, low‑ego collaboration.
- Nice‑to‑haves: Webflow/Framer, basic GSAP/micro‑interactions, SEO fundamentals, analytics/event planning.