Communications Manager

Main Duties

Key Responsibilities: 

Organisational Communications:

• Lead on updating and management of ICF website
• Manage, grow and monitor social media (primarily Instagram) in line with communications strategic priorities and targets
• Manage ICF newsletter, organising content and design using Mailchimp and ensuring all privacy policies and GDPR regulations are adhered to
• Contribute to audience development and engagement discussions

Project Communications:

• Ensure that all projects have defined media work packages and strategic milestones, and work with practitioners (mostly curators and artists) and partners to develop and execute project plans
• Develop messaging and talking points for staff and Trustees
• Research and develop relevant context-building content across all channels

Media Relations:

• Build, nurture and grow relationships with local, national and international media
• Support the organisation in the conception and delivery of profile raising activities
• Manage the documentation and coverage for projects and practitioners

Reporting and evaluation:

• Undertake data collection to demonstrate the impact of ICF’s communications strategy, including online engagement, media coverage and practitioner feedback
• Produce monthly digital analytics reports and feed into ICF’s reporting requirements to funders and Trustees with support from the Deputy Artistic Director and Programmes Team
• Reflect on best practices (and if they’re useful/valuable to ICF)
• Contribute to modelling new ways of working in the sector

General:

• Be inclusive and anti-racist, and operate in accordance with the ICF’s access and diversity, safeguarding, employment, health and safety, equal opportunities and other practices, policies and procedures
• Take responsibility for own administration, devise and implement appropriate processes and procedures to achieve agreed objectives
• Attend staff meetings, report on relevant areas of work and disseminate information as required
• Maintain a commitment to training and professional development
• Be an advocate and effective representative of ICF at private views, previews, other evening and weekend events as appropriate and at external professional events
• Have the ability to work evenings and weekends occasionally if needed for programming purposes
• Be solution focused in the face of change or complexity
• Undertake other duties as may be reasonably required

Skills and Experience Required

Person Specification: 

Essential:

• Previous substantial industry experience in a relevant communications role
• Excellent media, written and verbal communication skills
• Demonstrable understanding of the visual arts and/or charity sector
• Strong contacts and network across press and media
• Familiarity with communications best practices in the cultural sector
• Strong track record of building effective media campaigns and active online engagement utilising a variety of software and applications (knowledge of Mailchimp, Hootsuite, WordPress is essential)
• Demonstrable experience developing and delivering communications plans with measurable KPIs
• Strong stakeholder management skills and experience working on projects with a range of partners and funders
• Commitment to anti-racism, anti-ableism, inclusion and equity and to applying these in practice
• Being solution focused in the face of change or complexity

Desirable:

• Experience working with Graphic Design on communications campaigns
• Knowledge of Photoshop, InDesign, Premiere Pro or iMovie, Shopify, Canva

Equal Opportunities Statement

We are an Equal Opportunities Employer and welcome applicants from diverse backgrounds, regardless of their race, disability, age, sex, gender identity, sexual orientation, religion and belief, marriage and civil partnership, pregnancy and maternity and caring responsibility. We are committed to offering a working environment where everyone is valued and feels appreciated.