H&M Group
Company Profile
In 1947, our founder had a vision. Erling Persson wanted to make great fashion available to everyone and to do it in the right way. He built the foundation for a customer-focused, creative, value-driven and responsible company.
Since then, we went from a single store to an entire family of brands—offering customers all around the world the best combination of fashion, design, quality and sustainability at affordable prices.
Our key to the future? An already long-standing culture of innovation and entrepreneurship, a tireless focus on our customers and our ability to scale great ideas to the benefit of millions of people. These are the foundations of our contributions to an industry-wide transformation and our ability to make our own business sustainable and circular.
Our business
Our customer offer consists mainly of clothing, accessories, footwear, cosmetics, home textiles and homeware sold through our unique brands: H&M, COS, Weekday, Monki, H&M HOME, & Other Stories, ARKET and Afound. The group also includes business ventures, that are all on the same mission: to build scalable businesses, to engage with and create value for our customers, and to explore new revenue streams. Examples include Singular Society and our B2B initiative Creator Studio.
Through our investment arm, H&M Group Ventures, we explore new business models and partnerships. This helps us improve the customer experience and enable scaling and commercialisation of recycled and more sustainably sourced materials. In addition to Sellpy, where we are the majority shareholder, we have invested in start-ups such as Smartex, Renewcell and Colorifix, to mention a few.